Have you ever been frustrated by the feeling that your videos just aren’t as beautiful as most of the others you see online? Often this leads people to buy better cameras, but after recording new content they still end up feeling that they just can’t get the same level of beauty that others are frequently posting. While cameras are certainly of great importance any good cell phone today is equipped with a decent enough camera to capture stunning video. So, what is the secret? It’s about good lighting! A great trick to dramatically improve your video content is to utilize a Ring light and many experienced content creators are already using them.
What is a Ring Light?
A ring light is a very easy to use multipurpose lighting tool that provides a uniform source of light that comes directly from the point of view of the camera. This basic lighting technique is often not understood by amateurs but is key to shooting great videos. This lighting device is usually made from a single circular fluorescent bulb or several connected small LED lights that form the shape of a circle.
Why use a Ring Light?
For Enhancing Details
Due to its shape ring lights are perfect for bringing out the details in photographs and videos. The ring light’s circular design allows users to use their cameras in between the hole of the ring light enabling them to focus on specific details of the shoot.
To Create Color Effects
Ring lights can be easily used to generate color effects by simply switching the regular white bulbs with different colored lights or by applying colored gels on various parts of the ring light. Using ring lights to generate the color effect allows the user to create color casts that shone in various directions of the object of the shoot or video.
For Macro Photography
Using a ring light when taking pictures produces perfectly balanced lighting that is evenly distributed on every side of the model or object that the users want to focus on. Ring lights allow the users to create high-quality photos and videos without the burden of spending a lot of money for the shoot on expensive lighting.
For Professional Looking Video Production
Even with a ring light as the only source of lighting for a photoshoot or commercial, the ring light produces an attractive halo shadow that brilliantly outlines the subject of the photograph or video. This provides a dramatic and professional look for filming. For an even more professional-looking video, softboxes or sidelights can complement the ring lights.
For Makeup Application Videos
Since most ring lights can produce a similar to daylight color rating of 5400k, this source of light is perfect for makeup application especially on a cloudy day or when even natural light is not available.
To see a great selection of Ring Lights offered by Savvy Media CLICK HERE